Sell More, Even When Rates Soar

Lesson: Rate-Proof Your Business – How to Sell Homes in a High-Interest Market

The Problem: High Interest Rates = Low Buyer Confidence

When mortgage rates go up, buyer demand tends to stall.

But here’s the truth:
High rates don’t kill the market—they shift it.
Agents who fail to adapt their approach during rate hikes lose clients to hesitation and fear. The best agents know how to reframe concerns and keep deals moving, even when buyers are nervous.